Keyword Tips

Brad Pitt, Angelina Jolie, Jennifer Aniston, and Vince Vaughn keyword trends and analysis

Google recently released a beta of their "Trends" tool which enables users to view comparitive keyword traffic/popularity based on the analysis of relative data compiled from a portion of Google's traffic over time. We decided to give Trends a test drive on something really important... something like a comparison of keywords involving Brad Pitt, Angelina Jolie, Jennifer Aniston, and Vince Vaughn.

Well, the first thing we noticed about the graphed results (check out the link above) is that comparitively, no one cares about Vince Vaughn. I think this is something we could've guessed, but it's at least marginally satisfying to see proof of our suspicions that Brad Pitt, Angelina Jolie, and Jennifer Aniston were wildly more popular. One other pattern that's kind of sad is how Jolie's and Pitt's lines seemingly inter-twine over the course of the last two years while Aniston's line only periodically and pathetically crosses over into that higher echlon of interest and importance. As a side note, it's somewhat shocking that people who speak Hungarian are the most prolific search engine stalkers of Brad Pitt while Turkish speakers are more insane over Angelina Jolie than speakers of any other language.

Two other crafty features involve seeing how new searches different from standard web searches for specific keywords and seeing chronologically how major news events may or may not coincide with significant spikes in traffic. That all said, it say nothing of the keyword CPC bid value.

Well, in addition to Brad Pitt, Angelina Jolie, Jennifer Aniston, and Vince Vaughn, we checked out keywords like dodge ball, dodgeball, Fight Club, Lara Croft, Tomb Raider, and Tomb Raider Legends and found that the whole lot of keywords really wasn't worth more than $0.64/click. The one exception among these terms was Friends which currently maxes out at $0.72/click. So, while the tabloid fodder of Brad Pitt breaking up with and divorcing Jennifer Aniston, Brad Pitt adopting children with Angelina Jolie, Angelina Jolie getting pregnant, and Jennifer Aniston and Vince Vaughn reportedly getting married are all interesting tidbits, they're basically worth very very little in the way of individual clicks. So, if you're trying to make this topic your e-cash cow, you'd better have a lot of traffic.